What’s the difference between a blogger and a solo blogger? Well, both do blogging and want to be millionaire, in a very least sense. Generally, the journey of blogging starts with writing posts and publishing them. All the successful bloggers of today were once solo bloggers – it means writing, publishing and promoting your stuff yourself.
For a solo blogger, it is like one-man army. After creating account on blogging platforms like blogspot.com or Wordpress, one has to keep writing posts as per their niche. It is a proven fact that the journey of every successful blogger starts with solo blogging. People generally embark the journey easily and confidently, but as the time passes and one struggles to get a pack of visitors, the enthusiasm wanes. The most difficult phase if a blogger can face, is the phase of solo blogging. Let’s see why solo blogging is tough.
Lack of Mentoring:
Though it has less veracity but the inside truth is that blogging is rising like a new career option. And not everyone is aware of it. New bloggers, who also happen to be solo bloggers, take time to rise up since they cannot easily find a blogger cum mentor around their lives. Most of the inspiration and mentoring people are available online, like I follow Shoutmeloud. So the key is to do lot of research online – one best keyword to solve your mentoring issues can be ‘Top 10 bloggers of India’. Once you get access to that list, then next you know what is there for you. You can also search for ‘top 10 bloggers of world’. For, every country has its own list.
No Particular Niche
Another aspect is that solo cum new bloggers suffer from ignorance. Initially they are so high on confidence that they think that they can pull off any deal. Without knowing much about their calibre and true interest, many new bloggers begin blogging about travelling. Another category feels that they can write on a variety of topics and will be the king of blogging soon, as they feel that they can draw audiences from all walks of life. However ground realities differ, writing for multiple topics leave you radar less and planning and growth of the blog goes for a toss. The biggest loss is time. Never be Jack of All Trade!
Lack of Time:
Solo bloggers are generally not full timers. They try to manage things between their job, family and blogging aspirations. Lack of time keeps them away from consistency and promoting on social sites. The key to success is to write with consistency – if everyday isn’t possible – then once or twice a week is fine.
No Promotion + SEO:
A blogger with a team can manage to publish and promote the posts every day. However, for a solo blogger the equation is like: one thing at a time. If you can write a post, then promote it for few next days. Ideally, the days should be kept reserved for writing and publishing. Writing a post is like 1/3 part of blogging. Remaining two is: promotion and finding relevant keywords through different tools.
Being a solo blogger is like being adventurous. When you eventually find out a niche you grow ambitious to earn money through blogging. And when you are focused about money, solo blogging begins fading away.
Once the blog joins the league of heavy traffic, there is no look back for the blogger. However qualifying for that league takes a lot from your life – hard work, time, dedication, and possibly you may begin sounding a bit social reclusive but that’s the cost associated with blogging life.